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  • Editorial Introduction

    Zwass, Vladimir

    Special Issue: Immersive Systems

    Cavusoglu, Huseyin, Dennis, Alan R, and Parsons, Jeffrey

    Framework of Affordances for Virtual Reality and Augmented Reality

    Steffen, Jacob H, Gaskin, James E, Meservy, Thomas O, Jenkins, Jeffrey L, and Wolman, Iopa

    Social Influence and Monetization of Freemium Social Games

    Fang, Bin, Zheng, Zhiqiang (Eric), Ye, Qiang, and Goes, Paulo B

    Shopping in Virtual Reality Stores: The Influence of Immersion on System Adoption

    Peukert, Christian, Pfeiffer, Jella, Mei?ner, Martin, Pfeiffer, Thies, and Weinhardt, Christof

    Try It On! Contingency Effects of Virtual Fitting Rooms

    Yang, Shuai and Xiong, Guiyang

    Touching Products Virtually: Facilitating Consumer Mental Imagery with Gesture Control and Visual Presentation

    Liu, Yang (Alison), Jiang, Zhenhui (Jack), and Chan, Hock Chuan

    Benefits of IT-Enabled Flexibilities for Foreign versus Local Firms in Emerging Economies

    Khuntia, Jiban, Kathuria, Abhishek, Saldanha, Terence JV, and Konsynski, Benn R

    Generating Business Intelligence Through Social Media Analytics: Measuring Brand Personality with Consumer-, Employee-, and Firm-Generated Content

    Hu, Yuheng, Xu, Anbang, Hong, Yili, Gal, David, Sinha, Vibha, and Akkiraju, Rama

    Combating Fake News on Social Media with Source Ratings: The Effects of User and Expert Reputation Ratings

    Kim, Antino, Moravec, Patricia L, and Dennis, Alan R

    Factors Affecting the Adoption of an Electronic Word of Mouth Message: A Meta-Analysis

    Qahri-Saremi, Hamed and Montazemi, Ali Reza

    An Economic Analysis of Platform Protection in the Presence of Content Substitutability

    Nan, Guofang, Yao, Lina, Ho, Yi-Chun (Chad), Li, Zhiyong, and Li, Minqiang


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